When Pincus returned as CEO to Zingga for the second time, Words with Friends (a core franchise) was projected to drop from $120M to $79M in revenues in 12 months; everyone wanted to pull resources and shut it down, but Pincus believed it was the beginning of a turnaround and committed to fixing it.
factualpending
Speaker
Mark PincusEvidence Quote
“The game when I came back was projected to do uh to drop from 120 million revenues to 79 million”
Source
You Don’t Need To Innovate To Be Successful | FarmVille Creator— The Knowledge Project PodcastCreated: 8/11/2026, 1:09:28 AM
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