Fruit stickers added to produce for ease of checkout at grocery stores represent a design solution that created a new friction problem for consumers at home trying to eat the fruit.

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Speaker

Unidentified Speaker — The first secret of great design | Tony Fadell [9uOMectkCCs]

Evidence Quote

So it could be easier for us to check out at the grocery counter... we just want to pick it up and eat it. Except now, we have to look for this little sticker.

Source

The first secret of great design | Tony FadellTED
Created: 8/12/2026, 6:19:40 PM

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