Even very old companies like 600-year-old English breweries or 1000-year-old Japanese sushi restaurants are exceptions that prove the rule—the vast majority of companies fail, mature, or underperform, making their survival data points rather than investment templates.
factualpending
Speaker
Barry RolzEvidence Quote
“you have two examples out of a bajillion that the exception that proves the RO”
Source
Why Money Isn't What You Think: Barry Ritholtz on the Meaning of Money and How NOT to Invest It— Excess ReturnsCreated: 8/11/2026, 6:36:26 AM
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