Tea should be stored and displayed as a piece of art on your counter (like a luxury coffee machine), not hidden in the back of your cupboard where it gathers dust; packaging and teapot design are part of the product experience.
normativepending
Speaker
David MoffatEvidence Quote
“we wanted to make it so that they're almost pieces of art on your counter...it doesn't tea doesn't have to be the thing that you just throw in the back of your cupboard and gathers dust”
Created: 8/11/2026, 1:45:20 AM
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