Food corporations hire neuroscientists to use brain imaging (MRI) technologies on consumers eating products like Doritos to engineer recipes that maximize habit-formation, paralleling research methodologies used in addiction studies.

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Unidentified Speaker — Why we can't stop eating unhealthy foods [wTNlHyjip94]

Evidence Quote

Food corporations hire scientists to engineer the most irresistible habit forming foods... They are using the very brain imaging technologies that we use to try to find cures for addiction. only they put people in the MRI machine and feed them Dorito chips to figure out ways to tweak the recipe to make it even more habit forming than it already is.

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Why we can't stop eating unhealthy foodsTEDMED
Created: 8/11/2026, 7:57:37 AM

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