The primary way social media platforms measure success and optimize is easier to do on easily quantifiable signals (engagement, time spent, clicks) than on harder-to-measure meaningful social outcomes (relationship quality, life satisfaction).

factualpending

Speaker

Mark Zuckerberg

Evidence Quote

it's a lot easier for us to measure if people are interacting or messaging online than if you're having a meaningful connection physically.

Source

Mark Zuckerberg & Yuval Noah Harari in ConversationYuval Noah Harari
Created: 8/10/2026, 10:59:29 PM

My Notes

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