Salesforce's model is to move from the hype cycle to the value cycle by delivering concrete productivity gains and demonstrating clear ROI; this approach of showing actual results differentiates them from companies still in the hype phase.

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Speaker

Mark Benioff

Evidence Quote

we like to do is really go from the hype cycle and then deliver the value cycle and really show okay this is how you're really going to deliver

Source

Ray Dalio and Salesforce’s Benioff on AI, trade wars and new world orderCNBC International Live
Created: 8/11/2026, 6:48:37 AM

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