Asset ownership in logistics is toxic to customer centricity because the economics incentivize filling the asset rather than serving customer needs; when you own planes or ships, you push cargo toward your assets rather than finding the optimal solution for the customer.
causalpending
Speaker
Ryan PetersonEvidence Quote
“your job when you have a plane or a ship is to fill the plane or the ship. It's not to serve the customer anymore. like if the customer's cargo needs to go to a different airport, you'll try to convince them to fly it where your plane is going”
Created: 8/10/2026, 11:11:38 PM
My Notes
Loading notes...