The food business is inherently unpredictable because weather affects crop outcomes, making performance projections unreliable; the only viable strategy is to manage through cycles by farming professionally while hoping for favorable conditions and benefiting when competitors' crops fail.

causalpending

Speaker

John Bragg

Evidence Quote

The food business is uh is very difficult to put down on paper. It you know you're fighting the weather... We just have to put all the inputs in, do it all at the right time... and then hope that mother nature gives you a break and doesn't take it away from you.

Source

84-Year-Old Billionaire: How I Turned a Small Blueberry Business into a Global Empire | John BraggThe Knowledge Project Podcast
Created: 8/10/2026, 11:30:22 PM

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